Our Commercial Pitches!
Pitch 1: Customers who are gloomy and sad with their mundane lives get transported to happier places corresponding to the scent of the Bath and Body W orks product they’re using. Conversation: The slogan for Bath and Body Work s is “We make the world a brighter, happier place through the power of fragrance ” . F or this pitch , it is our plan to visualize it . By creating this visualization, we can directly correlate our commercial to the message embedded in the company. Through the scent of perfume, we w ill s h ow cas e h ow it can “transform” one's surroundings. This commercial will involve grey - toned scene s of individuals lounging . They will then pick up a scent based o n a locati on ( i . e . “ A t th e Bea ch) and with a spritz an d a s n i f f, t he actor will then be transitioned into the matching locati on ( i . e . “ A t th e Bea ch = Beach location). Th i s t r a n s itio n will be done via zoom -i n and then jump cut, bringing the act fr...